WLIA > Levers for change
WLIA > Levers for change > Policy & Advocacy > Fellows

Media

Through research series, building the capacity of media organisations and our database of Australian women leaders, WLIA is elevating women’s voices and impact across the media landscape.

The 2021 Women for Media - Take the Next Steps report

You can’t be what you can’t see.
Women’s voices are underrepresented in the media – especially on the issues that matter. And we know that lack of media coverage perpetuates women’s inequality. We work to ensure that the perspectives of women from all backgrounds are heard on the news, in our newspapers and across our TV/phone screens. Because without these viewpoints, we not only reinforce stereotypes but also deprive our public conversations of diversity of thought.

Our 2021 Women for Media Report found that women reported more on health (53%) and entertainment (44%), while men dominated politics (65%) and sports (87%). In opinion pieces, men authored 65%.

Initiatives

Women for Media Research Reports

For nearly a decade, WLIA has conducted extensive research into female representation in Australian news. Examining women featured in news stories as well as the authors behind the headlines, our analysis sheds light on gendered content creation.

Women for Media Database

Women for Media is a database of over 200 female leaders in business, finance, government, academia and the not‐for‐profit sector.